- Hey, we're Nectra, your new digital growth partner 👋
Instant Traffic. Real Leads. Paid Ads That Actually Convert.
Whether it’s Google or Meta, we build and manage high-performing ad campaigns specific to your business goals – with full visibility in your own results dashboard.
Why Paid Ads Work - When Done Properly
Paid ads are the fastest way to drive traffic and leads – but only if they’re done with strategy, testing, and tight targeting.
Too many businesses waste budget on clicks that don’t convert. We help you avoid that by building campaigns that are structured, goal-focused, and continuously optimised.
Immediate Visibility
Show up at the top of Google or in front of your ideal customers on Instagram & Facebook, instantly.
Laser-Focused Targeting
You’re told “SEO takes time,” but you never actually see what’s being done.
Fast Feedback & Learnings
Unlike SEO, paid ads give you data almost instantly – so we can test, improve, and scale with precision.
Complement to SEO
While SEO builds long-term traffic, paid ads give you results now. We often run them together for maximum impact.
You shouldn’t have to wonder if SEO is working.
How We Run Winning Paid Ad Campaigns
Most ad agencies take your budget, run a few campaigns, and hope something sticks.
At Nectra, we follow a proven system that’s designed to convert – not just get clicks.
1
Strategy & Audience Research
We dig into your goals, market, and customer behaviour to build a campaign that targets the right people, in the right places, with the right offer.
2
Campaign Buildout
We create and structure ad campaigns tailored to the platform — including keyword research for Google or behavioural targeting for Meta.
3
Creative & Ad Copywriting
We write the headlines, descriptions, and calls to action. For Meta, we also create scroll-stopping visual content where needed.
4
Launch & Optimisation
Your ads go live — and we closely monitor them from day one, adjusting bids, creative, and targeting to drive performance.
5
Weekly Adjustments & Testing
We run A/B tests, refresh creative, refine targeting, and double down on what’s working.
6
Live Results Dashboard
Track spend, clicks, conversions, and ROI in real-time through your custom dashboard.
7
Monthly Reporting & Strategy Sync
Each month, we review performance, align on goals, and plan the next phase of growth – together.
No "smoke in the mirrors."
Google Ads, Meta Ads or a Mixture - Which One’s Right for You?
Both platforms are powerful, but they serve different purposes.
Here’s how they compare — and how we help you choose (or combine) the right one for your business.
| Feature | Google Ads | Meta Ads | Mixture of Both |
|---|---|---|---|
|
Audience |
High-intent searchers |
Interest-based audiences |
Full-funnel: intent + awareness |
|
Best For |
Local services, B2B, ecommerce with existing demand |
B2C, lifestyle brands, retargeting |
Businesses that want leads and brand visibility |
|
Ad Format |
Text (Search), Image (Display), Shopping |
Visual (Image/Video), Carousel, Story |
Combined search + visual creative |
|
Targeting |
Keywords + location + device |
Interests + behaviours + lookalikes |
Cross-platform strategy, retargeting overlap |
|
Conversion Speed |
Immediate (search intent) |
Warmer funnel, builds demand |
Captures both hot and warm traffic |
|
Cost Model |
CPC (pay per click) |
CPM (pay per impression) |
Managed blend of CPC and CPM for ROI |
No "smoke in the mirrors."
Simple, Transparent Pricing That Scales With You
No hidden fees. No complicated retainers.
You keep control of your ad budget — we just make it perform better.
Our paid ads management starts at just £300/month, and we scale with your goals. Pricing is per platform.
Starter
Ad Budget: £300 – £1,000/month
From £300/month
Growth
Ad Budget: £1,000 – £3,000/month
From £500/month
Custom
Ad Budget: £3,000+
Custom Quote
You shouldn’t have to wonder if SEO is working.
Track Every Click, Lead, and Pound Spent - In Real Time
You deserve to know what’s working – and what isn’t.
That’s why every Nectra Paid Ads client gets access to a custom performance dashboard, updated daily with the metrics that matter.
No guesswork. No hidden numbers. Just results you can see for yourself.
Ad Spend & ROI Tracking
See how much you’re spending, what you’re getting back, and where your money is going.
Cost Per Lead / Sale
Track exactly how much it costs to generate each result – broken down by campaign.
Campaign Performance
Compare CTR, CPC, impressions, and engagement across all ads – at a glance.
Retargeting Insights
See how retargeting ads are converting previous visitors or cart abandoners.
Daily & Monthly Reporting
Log in any time — or wait for your monthly summary with full analysis and next-step strategy.
Let’s Turn Your Ad Spend Into a Growth Engine
Whether you’re looking to generate leads, drive ecommerce sales, or just want to stop wasting money on underperforming ads — we’ll help you build a campaign that actually delivers.
A custom ad strategy built for your business
Full visibility in your own performance dashboard
Clear communication via WhatsApp and monthly reports
Real results — not just “impressions”